Filed under: Debt, Transportation
aIf achieving financial security is important to you — and it probably is if you’re reading WalletPop — the completely worst source of information is the Madison Avenue marketing genius. If you want to be rich and happy, you would do well to take a sledgehammer to your TV.
But even by Madison Avenue standards, the message behind the funny FreeCreditReport.com commercials is bad. Here are the lyrics to catchy song I recently found myself humming:
Well I’m shopping for a new automobile, which one’s me? A cool convertible or an SUV.
Too bad I didn’t know my credit was whack, so I driving off the lot in a used sub-compact.
F-R-E-E-E, that spells “free”, credit report dot com baby. Saw their ads on my TV. Thought about goin’ but was too la~zy.
Now instead of lookin’ fly and ridin’ phat, my legs are sticking to the vinyl and my posse’s getting laughed at.
F-R-E-E-E, that spells “free”, credit report dot com baby …
I’ve said before that I oppose the idea of vehicle loans for the vast majority of consumers, and this commercial makes abundantly clear why they’re so stupid: mortgaging your financial future to prevent strangers from laughing at your posse is … well let’s just state that my thoughts on that one sentence would have to be edited considerably to qualify as merely vulgar.
Here’s my advice for car shoppers: pick them like upwardly mobile executives pick wives. First get the automobile you can afford, and then upgrade when your fortunes are improved.
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