Evernote launches Mac client: 2000 beta invites for Download Squad readers
Posted by: in Social InformantFiled under: Utilities, Macintosh, Productivity, Web services, Social Software, Beta, web 2.0
We recently previewed the new Evernote clients — for web, mobile and Mac — and now we’ve got even more details about what’s in the works for this popular cross-platform capture tool. Evernote’s CEO, Phil Libin, talked to Download Squad about Evernote’s expanding catalog of features. The biggest news is today’s launch of a desktop client for Mac. We also have 2000 invitations to the beta to share with Download Squad readers, so make sure you read this whole post to get yours!
Libin says the Mac client has been improved a lot even in the short time since demo videos were released on the Evernote website. We were already impressed with how nicely Evernote played with Apple’s Pic Booth — snap a picture of some kind of text, like a handwritten note or a business card, and Evernote will be able to recognize it and make it searchable. Libin says that, even though Pic Booth works well for this, Evernote also has direct support for Apple’s built-in iSight cameras.
As with the Windows client, all the memories you save in the Mac version can be automatically synced to your phone, your Evernote web account, and your other personal. This opens the door for some creative use cases: Libin says he gets around his poor sense of direction by saving his trip itineraries and Google Maps before he leaves the house. Another staff member took pictures of his prescription medications, so he could remember what they looked like and make the labels searchable. The Download Squad team down at SXSW could no doubt have used Evernote for another neat trick: taking photos of people you meet at conventions — Evernote will search the text on their nametags!
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